Introduction:

In fashion photography, the lens you choose can completely change the look and feel of your images. The right lens helps you capture details, create flattering perspectives, and highlight the story behind each outfit. In this post, I’ll guide you through the lenses I use most in my Bucharest studio and explain how to pick the perfect one for your fashion shoots.

1. Prime Lenses for Crisp Detail

Prime lenses, like 50mm or 85mm, are ideal for fashion portraits. They offer sharpness, wide apertures, and beautiful background blur, making the subject stand out.

✅ Tip: I often use an 85mm lens for close-up fashion portraits in my studio, giving the image a professional, clean look while keeping the background soft.

2. Zoom Lenses for Flexibility

Zoom lenses, such as 24–70mm, are versatile for both full-body and mid-range shots. They allow you to adjust composition quickly without moving your feet, which is useful during dynamic fashion shoots.

✅ Tip: For outdoor fashion sessions in Bucharest, I rely on a 24–70mm to capture varying poses and perspectives without losing time.

3. Wide-Angle Lenses for Context

Occasionally, I use wide-angle lenses (16–35mm) to show outfits in context, especially in urban or architectural locations. This lens adds depth and incorporates the environment without distorting the model.

✅ Tip: Use wide angles carefully; avoid placing the model too close to the lens to prevent exaggerated features.

4. Consider Aperture and Lighting

A fast lens (f/1.4–f/2.8) allows you to shoot in lower light and create a soft, dreamy background. In my studio, I pair these lenses with controlled lighting setups for maximum effect.

5. Final Thoughts

Choosing the right lens depends on the look you want, the space you shoot in, and the story you want to tell. In fashion photography, lenses are not just tools—they’re creative instruments that help convey style, mood, and emotion.

Conclusion:

Whether you’re shooting in my Bucharest studio or on location, selecting the right lens is crucial for producing professional fashion images. If you’re planning a fashion session, I can guide you through every choice to ensure your photos look exactly how you envision. Contact me to discuss your shoot.